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How to Steal Fire by Stephen Bayley & Roger Mavity
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How to Steal Fire

The Myths of Creativity Exposed, The Truths of Creativity Explained
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Length 6 hours 9 minutes
Language English
Narrators Stephen Bayley & Roger Mavity

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Random House presents the audiobook edition of How to Steal Fire, written and read by Stephen Bayley and Roger Mavity.

Creativity is a fundamental challenge that everyone faces in the modern world, be they in business, in education or a struggling artist or musician. Indeed it touches all our lives in hundreds of different ways, from the clothes we buy to the buildings we live in. But this book is not about how to knit an exciting jumper, it's about individuals reclaiming themselves from the anonymous dreariness of a data-driven, collectivised, faceless culture.

It's a human compulsion to be creative, to do and make new things. Without it, we'd still be mired in protoerozoic slime. Maurice Saatchi once said that creativity is the last legal way of getting an unfair advantage in business. But if creativity is legal, it is not always moral or ethical. In a signature act of creativity, Prometheus stole fire from the gods.

In The School of Genius, psychiatrist Anthony Storr convincingly argued that being alone with your own thoughts is the most reliable and productive method of generating ideas. But your own thoughts will be more productive when you have read this book, for it promotes the benefits of simplifying, thinking boldly and being undaunted by challenges.

Stephen Bayley (Author)
In the 1970s, Terence Conran plucked Stephen from the obscurity of provincial academe to do his good works. One result was The Boilerhouse Project, promoting design in London's V&A, which became the most successful gallery of the eighties. Another result was the influential Design Museum. Stephen has since become one of the world's best-known commentators on design and popular culture.

Roger Mavity (Author)
Roger had been hired by Terence many times, and fired nearly as often. First at the French Gold Abbott ad agency where Roger won the Habitat advertising account; then at two more agencies including Mavity Gilmore, his own business. In 2006 he became Chief Executive of Conran Holdings, Terenceโ€™s business empire, where he stayed for seven years. Roger also ran his own ad agency for ten years and was Chief Executive of Granada Groupโ€™s technology and leisure divisions for another ten years. He quit business to work as a writer and photographer.

Stephen Bayley (Author)
In the 1970s, Terence Conran plucked Stephen from the obscurity of provincial academe to do his good works. One result was The Boilerhouse Project, promoting design in London's V&A, which became the most successful gallery of the eighties. Another result was the influential Design Museum. Stephen has since become one of the world's best-known commentators on design and popular culture.

Roger Mavity (Author)
Roger had been hired by Terence many times, and fired nearly as often. First at the French Gold Abbott ad agency where Roger won the Habitat advertising account; then at two more agencies including Mavity Gilmore, his own business. In 2006 he became Chief Executive of Conran Holdings, Terenceโ€™s business empire, where he stayed for seven years. Roger also ran his own ad agency for ten years and was Chief Executive of Granada Groupโ€™s technology and leisure divisions for another ten years. He quit business to work as a writer and photographer.

Stephen Bayley (Author)
In the 1970s, Terence Conran plucked Stephen from the obscurity of provincial academe to do his good works. One result was The Boilerhouse Project, promoting design in London's V&A, which became the most successful gallery of the eighties. Another result was the influential Design Museum. Stephen has since become one of the world's best-known commentators on design and popular culture.

Roger Mavity (Author)
Roger had been hired by Terence many times, and fired nearly as often. First at the French Gold Abbott ad agency where Roger won the Habitat advertising account; then at two more agencies including Mavity Gilmore, his own business. In 2006 he became Chief Executive of Conran Holdings, Terenceโ€™s business empire, where he stayed for seven years. Roger also ran his own ad agency for ten years and was Chief Executive of Granada Groupโ€™s technology and leisure divisions for another ten years. He quit business to work as a writer and photographer.

Stephen Bayley (Author)
In the 1970s, Terence Conran plucked Stephen from the obscurity of provincial academe to do his good works. One result was The Boilerhouse Project, promoting design in London's V&A, which became the most successful gallery of the eighties. Another result was the influential Design Museum. Stephen has since become one of the world's best-known commentators on design and popular culture.

Roger Mavity (Author)
Roger had been hired by Terence many times, and fired nearly as often. First at the French Gold Abbott ad agency where Roger won the Habitat advertising account; then at two more agencies including Mavity Gilmore, his own business. In 2006 he became Chief Executive of Conran Holdings, Terenceโ€™s business empire, where he stayed for seven years. Roger also ran his own ad agency for ten years and was Chief Executive of Granada Groupโ€™s technology and leisure divisions for another ten years. He quit business to work as a writer and photographer.

Audiobook details

ISBN:
9781473568815

Length:
6 hours 9 minutes

Language:
English

Publisher:
Transworld

Publication date:

Edition:
Unabridged

Illustration of person opening a gift

The perfect last-minute gift

Audiobook credit bundles can be delivered instantly, given worldwide, and support local bookstores!

Start gifting
Phone showing make the switch message

Limited-time offer

Get two free audiobooks!

Nowโ€™s a great time to shop indie. When you start a new one credit per month membership supporting local bookstores with promo code SWITCH, weโ€™ll give you two bonus audiobook credits at sign-up.

Sign up today

Reviews

Very interesting... Talks a lot about the origins of creativity. Expand reviews
The perfect last-minute gift Shop credit bundles