Skip navigation
Have a gift or promo code? Get started
Skip content
Celebrate Pride Month with Libro.fm! Learn more
The Art of Social Selling
Price:

$32.18 USD

Get for $14.99 with membership
  Add to wish list

Almost ready!

In order to save audiobooks to your wish list you must be signed in to your account.

      Log in       Create account

The Art of Social Selling

Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Other Social Networks

Description

Social media platforms such as Facebook, Twitter, LinkedIn, and Pinterest are changing the way consumers make purchasing decisions . . . and tapping into these online communities has become a necessary part of any integrated sales strategy. Citing enlightening research and real-world examples, this smart, practical guide presents readers with a detailed methodology for growing sales and expanding their customer base using social media. Readers will learn how to: • Use content and conversations to build online relationships that transition to sales • Execute realistic sales strategies for each of the major social media platforms • Spot social media trends that may influence future buying behaviors • Sell online in B2B and B2C environments • Turn social shares (likes, favorites, +1s) into social sales • Set tangible goals • Use online tools and analytics to track social influencers and identify relevant conversations as they are happening Complete with a chapter dedicated to capturing mobile sales—a segment poised to explode as the adoption of smartphones and tablets grows—The Art of Social Selling is essential reading for every sales professional.


Audiobook gift memberships

Gift audiobooks to anyone in the world (including yourself!) from the comfort of your home. You choose the membership (1, 3, 6, or 12 months/credits), your gift recipient picks their own audiobooks, and your local bookstore is supported by your purchase.

Start gifting
Libro.fm App with bow

Audiobook details


Celebrate Pride Month with Libro.fm! Learn more