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Summary
Successful entrepreneurs are those who think better and more successfully than unsuccessful entrepreneurs. One of the most important tools that you can use to make better business decisions is a break-even analysis on every product or service that you offer. Let business expert and World-renowned speaker, Brian Tracy, show you how to determine your break-even point, how to market and sell your product, and the Seven Step Formula to Profitability.
You will learn:
• How to conduct a break-even analysis on your business
• The four key elements of marketing strategy
• The pipeline model of selling effectiveness
• Four ways to set advertising budgets
• The importance of viewing your business as a bundle of resources, capable of doing many different things
• The three keys to wealth creation of successful businesses
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