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Shop nowWe First
This audiobook uses AI narration.
We’re taking steps to make sure AI narration is transparent.
Learn moreA social media expert with global experience with many of the world's biggest brands—including Nike, Toyota, and Motorola—Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty, and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases.
These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies the need for both profit and a healthy, sustainable planet. Mainwaring provides case studies from companies such as P&G, Wal-Mart, Starbucks, Pepsi, Coca-Cola, Toyota, Nike, Whole Foods, Patagonia, and Nestlé, as well as a bold plan for how corporations need to rethink their strategies.
Simon Mainwaring is founder and CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He's a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, and a Fellow of the Royal Society of Arts. He was named a Top 50 Keynote Speaker in the World by Real Leaders in 2020 as and his company, We First, was a Real Leaders' Top 100 Impact Companies in the US for 2021. His first book, We First, was a New York Times bestseller and named Best Marketing Book of the Year by strategy+business. He also hosts the Lead With We podcast.
British narrator John Lee has read audiobooks in almost every conceivable genre, from Charles Dickens to Patrick O'Brian, and from the very real life of Napoleon to the entirely imagined lives of sorcerers and swashbucklers. He has won numerous Audie Awards and AudioFile Earphones Awards, and he was named a Golden Voice by AudioFile in 2009. Lee is also an accomplished stage actor and wrote and coproduced the feature films Breathing Hard and Forfeit.