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Sign up todayWhy Millennials Are Increasingly Choosing An Alcohol-Free Lifestyle
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Learn moreSummary
Millennials are increasingly reevaluating their relationship with alcohol.
A movement known as “sober curious” is gaining popularity with these young
adults, who are questioning both the physical effects of alcohol and the
way drinking is ingrained in American culture. And now, bars and breweries
are looking to capitalize on the trend by offering alcohol-free options.
Hari Sreenivasan reports.