Brain Rules (Updated and Expanded)
12 Principles for Surviving and Thriving at Work, Home, and School
By John Medina
If workplaces had nap rooms, multitasking was frowned upon, and meetings were held during walks, we'd be vastly more productive. Brain Rules reveals – in plain English – 12 ways our brains truly work.
Most of us have no idea what’s really going on inside our heads. Yet brain scientists have uncovered details every business leader, parent, and teacher should know—like the need for physical activity to get your brain working its best.
How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget—and so important to repeat new knowledge? Is it true that men and women have different brains?
In Brain Rules, Dr. John Medina, a molecular biologist, shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a brain rule—what scientists know for sure about how our brains work—and then offers transformative ideas for our daily lives.
Medina’s fascinating stories and infectious sense of humor breathe life into brain science. You’ll learn why Michael Jordan was no good at baseball. You’ll peer over a surgeon’s shoulder as he proves that most of us have a Jennifer Aniston neuron. You’ll meet a boy who has an amazing memory for music but can’t tie his own shoes.You will discover how:
In the end, you’ll understand how your brain really works—and how to get the most out of it.
Medina has taken what may be the most complex thing we know -- the human mind -- and explained it in a way that even the human mind can understand. Brain Rules is THE book on how neuroscience can help you at work and at home.Douglas Stone, author of Difficult Conversations
A marvelous job in simplifying the best ways to get the most out of our brains. He is funny, tender, and completely engaging. Everyone should read this book.Dr. John Ratey, author of Spark
Brain Rules is one of the most informative, engaging, and useful books of our time.Garr Reynolds, author of Presentation Zen
Few people are better qualified to help managers sift through all the hype than John Medina.Harvard Business Review
A self-designated 'grumpy scientist,' Medina cites only research that has appeared in peer-reviewed journals and that has been successfully replicated. Remarkably, this molecular biologist is a gifted communicator who is able to write for both the scientist and the layperson.Psychiatric Times
Dissects the workings of the brain in plain English, explaining its role in the workplace and classroom…a writing style that makes words leap off the page.USA TODAY