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Shop nowThe Little Red Book of Selling
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Learn moreWinner of the 2009 Audie Award for Business/Educational Audiobook
New York Times bestselling author Jeffrey Gitomer shares his crucial sales principles featuring strategies and techniques on how to efficiently sell anything.
With a lifetime of sales experience New York Times bestselling author Jeffrey Gitomer shares his 12.5 Principles of Sales Greatness so you can understand why sales happenāand how you can improve your skills.
Packed with the information youāve been looking for, The Little Red Book of Selling delivers strategies for success that will last a lifetime. Gitomer provides his long-term, relationship-driven, and referral-oriented advice that has nothing to do with manipulation or other old-world sales tactics and everything to do with understanding buying motives and taking ethical, relationship-building actions. With these tried and tested principles you will learn the ins and outs of the field and master the fundamentals of selling success.
Jeffrey GitomerĀ is the world's #1 expert on selling. He is the author ofĀ Little Green Book of Getting Your Way, as well as the Wall Street Journal andĀ Business WeekĀ bestsellersĀ Little Good Book of YES! Attitude, Little Red Book of Selling, The Little Red Book of Sales Answers; The Sales Bible;Ā andĀ Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless. He gives over 100 presentations a year, serving customers ranging from Coca-Cola to Cingular Wireless, Wells Fargo Bank and IBM to Mercedes Benz.
Jeffrey GitomerĀ is the world's #1 expert on selling. He is the author ofĀ Little Green Book of Getting Your Way, as well as the Wall Street Journal andĀ Business WeekĀ bestsellersĀ Little Good Book of YES! Attitude, Little Red Book of Selling, The Little Red Book of Sales Answers; The Sales Bible;Ā andĀ Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless. He gives over 100 presentations a year, serving customers ranging from Coca-Cola to Cingular Wireless, Wells Fargo Bank and IBM to Mercedes Benz.