*A WALL STREET JOURNAL BESTSELLER!*
In this gripping rags-to-riches instant classic, Matt Higgins provides the blueprint he used to go from a desperate sixteen-year-old high school dropout caring for his sick mother in Queens, New York, to a shark on Shark Tank and the faculty of Harvard Business School. Told with raw emotion and radical transparency, Higgins writes the definitive tome on the oldest life hack in history: burn the boats.
From Sun Tzu to Julius Caesar, the ancient Israelites to Ukrainian President Volodymyr Zelensky, there’s a bold and highly effective tactic seen throughout history—when leaders want to motivate their troops for success, they destroy all opportunities for retreat, and fully commit to the mission. They burn their boats; it’s win or perish, and the clarity of sheer desperation propels them to victory.
But the conviction of crisis decision-making can also be harnessed in peacetime to achieve unfathomable success. Higgins draws upon extensive research, historical precedent, and dozens of firsthand case studies—from actress-turned-entrepreneur Scarlett Johansson to NFL Coach Rex Ryan—that prove merely contemplating Plan B diminishes the probability of ever achieving Plan A. Now a self-made serial entrepreneur with a $1 billion consumer portfolio of some of America’s most iconic brands, Higgins explains how to burn the metaphorical boats that undermine total commitment, ranging from imposter syndrome to paralyzing anxiety to toxic leadership.
Burn the Boats is the manifesto for anyone looking to level up their life while navigating risk. Each chapter includes clear, actionable advice that readers can immediately start applying to their own lives, along with inspiration drawn from dozens of real-life success stories.
This book will give you the courage to confidently go all in on your life’s true purpose.
Supplemental enhancement PDF accompanies the audiobook.
Matt Higgins is a guest shark on ABC’s Shark Tank, an executive fellow teaching at Harvard Business School, and, through RSE Ventures, the private investment firm he cofounded, an investor in some of America’s most beloved brands. A high school dropout at age sixteen, Higgins ultimately received his law degree from Fordham University School of Law and became the youngest press secretary to the mayor's in New York City history. He then helped lead the effort to rebuild the World Trade Center site before becoming an executive for the New York Jets and later vice chairman of the Miami Dolphins. Passionate about human rights, Higgins works on behalf of the Global Solidarity Fund in furtherance of Pope Francis’s mission to support refugees and migrants around the world.