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Sign up todayJeezy
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Learn moreIn this moving and raw memoir, superstar rapper Jeezy opens up about his life, the streets, and his success, providing simple, real, straight-talk insights, and revealing how he continues to hold true to his core message: Hustle or Die.
Before selling five and a half million records and earning multiple Grammy nominations, before the bling, the millions, and the legions of fans, Jeezy was a no-name kid from the projects of Atlanta who had to hustle to survive. While his hustle has changed—he doesn’t hustle in the streets anymore, but in the boardroom—his reliance on hard work and never taking sh*t from anyone has become his philosophy.
Despite the money, the fame, and the brand connections, Jeezy has remained true to his message. As he tells his story, Jeezy pays homage to those who have inspired, influenced, and motivated him, including people like Gucci Mane (“I'll clear up any information about our feud), Sean Combs, Kanye West, T. I. (“there are some crazy a*ss stories about that dude”), Jay-Z (“best dude I've ever known”), and more. Jeezy riffs on the gun fights, the music and business feuds, and the lowdown on what really gets the clubs popping off (“hint: it's my music”), in addition to all the hard work, determination, ambition, fear, jealousy, and, yes, love that comes with being a rapper in The A.
Because as Jeezy knows first-hand, “Real recognize real.”
Over the course of his legendary career, Jeezy has scored three #1 Billboard albums, sold more than five million albums worldwide, and has had multiple chart-topping hits. 2015 marked the 10th anniversary of Jeezy’s seminal debut solo album, the RIAA platinum Let’s Get It: Thug Motivation 101, which pioneered the trap music genre. Most recently, Jeezy released his album Pressure to rave reviews, his eighth album to debut in the Top 10 on the Billboard 200 Album Chart. As an entrepreneur, new business ventures for Jeezy include Defiance Fuel fitness water, a partnership with American Cut Steakhouse, and his ongoing partnership with global spirits brand Tequila Avion.