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Shop nowThe Natural
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Learn moreOne of the world’s top pick-up artists, Richard La Ruina went from having no women to being a true master of seduction. Now he shows you how to do the same. So move over Mystery, and tell Neil Strauss that The Rules of the Game are about to be rewritten. Every element of the winning pickup is right here, from discovering confidence to exuding charm, learning conversation starters to mastering body language, to much more. And as you move from daydreaming to flirtation to passion to romance to love, The Natural will show you how it’s done.
Richard La Ruinais a London-based internationally renowned pickupartist and coach. In 2007 he founded PUATraining, which now consists of five websites,popular weekend seminars, and boot campsaround the world. La Ruina has been featuredon BBC and ITV, as well as in Men’s Health,the Evening Standard, Cosmopolitan, andmore. La Ruina is a sought-after guest speakerat seduction conferences worldwide.