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内容简介:
读懂销售博弈术,客户再也逃不出你的手掌心!101条销售绝招,搞定各种各样的客户,解决销售中无数难题!销售是一种博弈,是一场隐蔽自己,套取对手底牌、博取利益最大化的较量!这场博弈拼的是买卖双方的经验、技巧和应变能力,一招不慎满盘皆输!真正聪明的销售人员想方设法让客户亮出底牌!有效掌握博弈法则,在残酷的竞争中游刃有余!
作者简介:
章岩,致力于市场营销管理学、销售心理学的研究。在商场中摸爬滚打,对管理上的各种技巧运用纯熟,并能够进行总结。其悟出的一条真谛为:劳心者治人,劳力者治于人。 目前出版作品有:《先交朋友,再做生意》、《销售中的心理学诡计》、《人脉圈》、《诡计》、《销售电话应该这样打》、《销售中的心理学诡计》等管理类图书,畅销全国各大书城。